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upto 5 Lines DEPOSIT, ADDRESS, CUSTOM TEXT Rubber Stamp $12.29 |
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6 Line Custom Pre-Inked Address Stamp [Artwork, Logo, Text, Promotion] (#KC54A) $7.99 |
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Custom Self-Inking Stamp-3 Line Small Address -Rounded $8.99 |
He has a love affair with your customers! 5 ways to keep your customer's hot romance
As I was finalizing my chapter on "WOW! Customer Service "in the forthcoming book" Plan for success and survival "with Dr. Stephen Covey and Ken Blanchard (Look in bookstores in 2008) I've been reviewing my field notes from working with business customers that have successfully promoted their business from now to WOW! These companies, large and small that have transformed their organizations and dramatically increased their income by having a renewed love affair with your customers!
Well, let's start with the ingredients of a love story — Yes, wonder and excitement head was spinning, personal love letters and flowers that let you catch your breath. Where do amazing creature It seems that you love? Now switch for a moment and think about that couple that you see, that seems to have lost the magic must surely have had some time – the limitation of its appreciation of each other once a year to Hallmark greeting.
When I look at companies with poor customer service employees, apathetic and usually a flat bottom line resulting from or in decline, I see organizations that need to rekindle her relationship with the client. Over the years, have gotten comfortable with the way of doing things and thus have fallen into that "have to do donuts" zeal. They no longer look to the customer experience through the eyes of the mark "New."
So if you are looking for in its sales, the quality of its service and its employees grumbling around the water cooler on everything have to do today ….. Consider these five ways to "Spice Up Your Love Life Customer"
1. Top Ten Positive customer contact: Hola! if the only time a customer hears from you is when you send your monthly bill or there is a problem – you have to have a problem Hallmark greeting. Your customers will find someone (your competitor) to "show them the love" in a much more personal on a regular basis. A key to providing customer service WOW is to examine their points of contact with the client and find 10 positive communications with clients to each point of contact with a negative and if the bill is considered a negative.
2. Show love to your employees: Case studies show that the shape of "showing love" and treat their employees is passed on to customers! Note: the first 10 points of positive contact applies to train and motivate frontline employees, customer service. A good practice is that all the negatives that you provide to an employee to be sure they are 10 positive too. Nothing worse, the boss is always saying what they do poorly compared with an expression of gratitude for what you do. Does your team have gone out of him is so little to beat a deadline or maintaining an account? Why not surprise and romance with 10-minute chair massages? Note: Note that in romance, surprises are always the best, so I hate the ordinary "employee of the month programs" that become expected, not just special and boring.
3. Examine all your love letters and communications to customers: The first thing I do in working with business clients is to look at everything your customers see, feel, hear and play with my brand new eyes. Make your customer accounts only say thank you! Or are inspired and heartfelt appreciation of customer value? Does your website take it in 7 seconds? That's all the time you have! Are your marketing materials letter of appeal to the four personality styles and learning 3. If not, you may need to hire a "Cyrano de Word Smith ", the romance and its customers.
4. Saving time and money: There are two things that are sure-fire Cupid's arrows with customers. Save time and money and communicate what you are doing that on a regular basis. In business and in life, time and money are the two forms of energy that never have enough.
5. You know …. Not about you! Think about that blind date when the person sitting across from you is monotone endlessly about themselves. Want to shout "Did you think it is not always about you? Sometimes about me? ". In reviewing websites, listen to" phone messages on hold and review marketing materials, I am surprised how companies focus on their own features verses the needs of the customer. I was hooting and yelling in the review of a website: The homepage was an album Photo entitled "Here is where it all began", followed by baby pictures and a history of the principles. Who cares? This is why the sales and customer service training, the ability to "listen" and "adapt to the needs of each client and communication styles" are critical. No Bob, it is not for you! It is the customer!
So perhaps it is time to evaluate your client's love life before your competitor does it for you!
About the Author
Rosemary Rein, Ph.D is the Author of “Go Wild! Survival Skills for Business and Life” and the upcoming “Blueprint for Success and Survival” She speaks and consults with business organizations 100 days a year on Now to WOW Sales and Service transformation.
www.gowildgogreat.com rosemary@gowildgogreat.com
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